Some people are too prideful to go out and reach out to people to help them in that situation because it's just such a dark time.
Pride is an independent, me-oriented spirit.
It makes people arrogant, rude and hard to get along with. When our heart is prideful, we don't give God the credit and we mistreat people, looking down on them and thinking we deserve what we have.
All these walls that keep us from loving each other as one family or one race - racism, religion, where we grew up, whatever, class, socioeconomic - what makes us be so selfish and prideful, what keeps us from wanting to help the next man, what makes us be so focused on a personal legacy as opposed to the entire legacy of a race.