The essence of strategy is choosing what not to do.
— Michael Porter
Memorable Business Strategy quotations
Give them quality. That's the best kind of advertising.

Marketing takes a day to learn. Unfortunately, it takes a lifetime to master.

The message of the Kaizen strategy is that not a day should go by without some kind of improvement being made somewhere in the company.
The biggest risk is not taking any risk.
.. In a world that changing really quickly, the only strategy that is guaranteed to fail is not taking risks.
Companies that grow for the sake of growth or that expand into areas outside their core business strategy often stumble. On the other hand, companies that build scale for the benefit of their customers and shareholders more often succeed over time.

Good tactics can save even the worst strategy. Bad tactics will destroy even the best strategy.
I am convinced that nothing we do is more important than hiring and developing people. At the end of the day you bet on people, not on strategies.
Sound strategy starts with having the right goal

A satisfied customer is the best business strategy of all.
A mere 7% of employees today fully understand their company's business strategies and what's expected of them in order to help achieve company goals.
Without a plan, even the most brilliant business can get lost.
You need to have goals, create milestones and have a strategy in place to set yourself up for success.

Two heads are definitely better than one and by sourcing ideas from each other, you have a better chance of coming up with a strategy that will allow your business to overcome a setback or challenge.
Perception is strong and sight weak. In strategy it is important to see distant things as if they were close and to take a distanced view of close things.
A successful economic development strategy must focus on improving the skills of the area's workforce, reducing the cost of doing business and making available the resources business needs to compete and thrive in today's global economy.

We don't have much in the way of a business strategy.
Like no business plan. Which I say to torment all my friends who are VCs or MBAs. That's always entertaining. The deal is, it's a mixture of luck and persistence.
No matter how brilliant your mind or strategy, if you're playing a solo game, you'll always lose out to a team.
My biggest fear is that we [Unilever company] at one point in time will not be able to attract the best and brightest [workers]. I don't worry so much about the business, the strategy. If we can continue to attract the best, I know they will ultimately figure out how to run the company in a very tough environment.

Whatever the Way, the master of strategy does not appear fast….
Of course, slowness is bad. Really skillful people never get out of time, and are always deliberate, and never appear busy.
The expert in battle seeks his victory from strategic advantage and does not demand it from his men.
A brand is no longer what we tell the consumer it is - it is what consumers tell each other it is.

What business strategy is all about-what distinguishes it from all other kinds of business planning-is, in a word, competitive advantage. Without competitors there would be no need for strategy, for the sole purpose of strategic planning is to enable the company to gain, as efficiently as possible, a sustainable edge over its competitors.
In real life, strategy is actually very straightforward.
You pick a general direction and implement like hell.
As Ive progressed in my career, Ive come to appreciate -- and really value -- the other attributes that define a companys success beyond the P&L: great leadership, long-term financial strength, ethical business practices, evolving business strategies, sound governance, powerful brands, values-based decision-making.

Strategies are great, business models are great, but the reality is your music has to mean something to people.
The vocation of pastor has been replaced by the strategies of religious entrepreneurs with business plans.
Think like a publisher, not a marketer.

Without competitors there would be no need for strategy.
Mine's a pretty simple strategy: there's not a lot of talent here, but there's a lot of hustle. I have to be in every place I can, and be busy.
See, what we were going to do was say, the Internet is this great business strategy tool.

Strategy is simply resource allocation.
When you strip away all the noise, that's what it comes down to. Strategy means making clear cut choices about how to compete. You cannot be everything to everybody, no matter what the size of your business or how deep its pockets.
If you can't describe your strategy in twenty minutes, simply and in plain language, you haven't got a plan. 'But,' people may say, 'I've got a complex strategy. It can't be reduced to a page.' That's nonsense. That's not a complex strategy. It's a complex thought about the strategy.
Above all, success in business requires two things: a winning competitive strategy, and superb organizational execution. Distrust is the enemy of both. I submit that while high trust won't necessarily rescue a poor strategy, low trust will almost always derail a good one.
Before you can pick a social-media strategy, you have to think of your customer and what the value proposition is for them. Social media is a way to engage customers, not to give your business a 'shout out.'
A bad strategy will fail no matter how good your information is.
And lame execution will stymie a good strategy. If you do enough things poorly, you'll go out of business.