It's hard to find things that won't sell online.— Jeff Bezos
Terrific Online Marketing quotations
Customers will never love a company until the employees love it first.
The social Web is incredibly good at shining bright lights into dark corners.
Good marketers see consumers as complete human beings with all the dimensions real people have.
The stock market is a device for transferring money from the impatient to the patient.
Don't measure what you can. Measure what you should.
A brand is no longer what we tell the consumer it is - it is what consumers tell each other it is.
Outsourcing isn't the answer to everything.
Lots of internet marketing pundits will tell you to outsource, outsource, outsource. Having a trusted team that knows each other and enjoys working together is good, too.
Marketing is no longer about the stuff you make, but about the stories you tell.
Search engine marketing and search engine optimization are critically important to online businesses. You can spend every penny you have on a website, but it will all be for nothing if nobody knows your site is there.
Whether B2B or B2C, I believe passionately that good marketing essentials are the same. We all are emotional beings looking for relevance, context and connection.
Think like a publisher, not a marketer.
Be the best. It's the only market thats not crowded.
Knowing how to distinguish between an ideal keyword and the reality of queries will help you to refine your strategy and success as an online marketer.
Today's marketing success comes from self-publishing web content that people want to share. It's not about gimmicks. It's not about paying an agency to interrupt others.
Google loves brands - build one.
The best advice I can give you on building community online is... 'Be the community you want to have'.
The objective is not to "make your links appear natural";
the objective is that your links are natural.
Marketing is no longer about the stuff that you male, but about the stories you tell.
Internet marketing entrepreneurs have truly opened my eyes to just how important a quick turnaround time can be. Often times, an interview they conduct with me today is online by the next morning. The interviewee is then able to start making money less than 24 hours after the initial interview.
Sell the problem you solve, not the product.
The key with blogging is to lay it all out there because sooner or later people are going to know what you know, so might as well be the first one to share the information and get credit for it.
Human nature has a tendency to admire complexity but reward simplicity.
You can be labelled but if it doesn't speak to people then it won't work.
The social media and online has been really important. Fans are really smart too: they don't want to hear something manufactured or something that has too much marketing behind it.
It's not about how to get started; it's about how to get noticed.
The interesting thing about averages is that they hide the truth very effectively.
Why is an accountant who knows the regulation and codes and takes advantage of tax loopholes that save you thousands of dollars each year good, But SEO's who take advantages of loopholes and flaws in Google's algorithm to bring you traffic that makes you thousands of dollars bad?
People are in such a hurry to launch their product or business that they seldom look at marketing from a bird's eye view and they don't create a systematic plan.
The best advice I can give on building community online is... "Be the community you want to have".
On the average, five times as many people read the headlines as read the body copy.
If you have more money than brains, you should focus on outbound marketing, If you have more brains than money, you should focus on inbound marketing.
No matter what, the very first piece of Social Media Real Estate I'd start with is a blog.
Make your marketing so useful people would pay for it.
If you want to be in network marketing, you have to be extremely literate online.
Measurement is like laundry. It piles up the longer you wait to do it.
Content is fire. Social media is gasoline.
As long as the problems of the poor are not radically resolved by rejecting the absolute autonomy of markets and financial speculation and by attacking the structural causes of inequality, no solution will be found for the world's problems or, for that matter, to any problems.
Marketing is really just about sharing your passion.
Most of us have experienced wow moments. We just haven't taken time to think deeply about them.
There's a lot of fear-mongering about "losing control" of your brand online, when, in fact, you've got control over as much as you always have: how you present your business and how you act.
Social media creates communities, not markets.
Never let your campaigns write cheques that your website can't cash.
Sell-sell-sell sales methods simply do not work on social media.
An awful lot of successful technology companies ended up being in a slightly different market than they started out in. Microsoft started with programming tools, but came out with an operating system. Oracle started doing contracts for the CIA. AOL started out as an online video gaming network.
There's a huge gap in the market for modern online marketing and business education for women that's effective, fun, and gorgeous to engage with. I knew I could fill that gap.
Never stop testing, and your advertising will never stop improving.
Testing was used in advertising decades ago. The internet has made testing so easy that every online marketer can use it to improve advertising results. Google content experiment is a free tool for you to do split testing.