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Don't worry, be crappy. Revolutionary means you ship and then test... Lots of things made the first Mac in 1984 a piece of crap - but it was a revolutionary piece of crap.
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Evangelism is selling a dream.
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The first good reason to write a book is to add value to people’s lives.
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More people will like you if you believe that people are good until proven bad.
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A crash is when your competitor's program dies. When your program dies, it is an 'idiosyncrasy'.