120 Great Advertising Quotes

Following is our list of great advertising quotations and slogans full of insightful wisdom and perspective about advertising.

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Famous Great Advertising Quotes

The best advertising is done by satisfied customers. - Philip Kotler

The best advertising is done by satisfied customers. — Philip Kotler

Many a small thing has been made large by the right kind of advertising. — Mark Twain

Give them quality. That's the best kind of advertising. - Milton S. Hershey

Give them quality. That's the best kind of advertising. — Milton S. Hershey

Sanely applied advertising could remake the world. — Stuart Chase

Promise, large promise, is the soul of an advertisement. — Samuel Johnson

Advertising is the ability to sense, interpret... to put the very heart throbs of a business into type, paper and ink. — Leo Burnett

A good advertisement is one which sells the product without drawing attention to itself. — David Ogilvy

Everyone can benefit from seeing smart marketing. — Lewis Howes

Advertisement is an absolute necessity of modern life, and if it can be made beautiful as well as obvious, so much the better for the makers of soap and the public who are likely to wash. — Aubrey Beardsley

Advertising is legalized lying. — H. G. [Herbert George] Wells

Good marketing makes the company look smart. Great marketing makes the customer feel smart. — Ryan Deiss

Advertising is the art of convincing people to spend money they don't have for something they don't need. — Will Rogers

Advertising is the foot on the accelerator, the hand on the throttle, the spur on the flank that keeps our economy surging forward. — Robert W. Sarnoff

Advertising is an environmental striptease for a world of abundance. — Marshall McLuhan

The more informative your advertising, the more persuasive it will be. - David Ogilvy

The more informative your advertising, the more persuasive it will be. — David Ogilvy

Short Great Advertising Quotes

  • Advertising in the final analysis should be news. If it is not news it is worthless. — Adolph Ochs
  • The advertisements are the most truthful part of a newspaper. — Thomas Jefferson
  • In good times, people want to advertise; in bad times, they have to. — Bruce Barton
  • In advertising, not to be different is virtual suicide. — William Bernbach
  • The best marketing doesn't feel like marketing. — Tom Fishburne
  • We have always said that advertising is just the icing on the cake. It is not the cake. — Meg Whitman
  • Good design is good business. — Thomas J. Watson
  • Every ad is an investment in the long-term image of a brand. — David Ogilvy
  • What you say in advertising is more important than how you say it. — David Ogilvy
  • Legalize it, and I will advertise it. — Peter Tosh

Great Advertising Image Quotes

Kodak sells film, but they don't advertise film; they advertise memories. - Theodore Levitt quote

Kodak sells film, but they don't advertise film; they advertise memories. — Theodore Levitt

Great advertising quote Silence is a source of great strength.
Silence is a source of great strength.

Good Advertising Quotes

You can do a good ad without good typography, but you can't do a great ad without good typography. — Herb Lubalin

For after all, a poster does more than simply supply information on the goods it advertises; it also reveals a society’s state of mind — Armin Hofmann

Quality goods advertise themselves. — Russian Proverbs

Great advertising quote Make today so awesome, yesterday gets jealous.
Make today so awesome, yesterday gets jealous.

You don't get to advertise all the good that your religion does without first scrupulously subtracting all the harm it does and considering seriously the question of whether some other religion, or no religion at all, does better. — Daniel Dennett

Sure I eat what I advertise. Sure I eat Wheaties for breakfast. A good bowl of Wheaties with bourbon can't be beat. — Dizzy Dean

Note to self... Sex with blow-up doll is not as good as advertised. - Norm MacDonald

Note to self... Sex with blow-up doll is not as good as advertised. — Norm MacDonald

Great advertising quote Great minds discuss ideas.Average minds discuss events.Small minds discuss people.
Great minds discuss ideas.Average minds discuss events.Small minds discuss people.

Marketing is about telling good stories. Social media marketing is about getting your customers to tell them for you. — Ryan Deiss

Good perfume is known by its own scent rather than by the perfumer's advertisement. — Afghan Proverbs

You don’t have to spend a jillion dollars on advertising to get your word out. What matters is that customers have a good experience with your product at every single point of contact. — David Neeleman

Don’t tell me how good you make it; tell me how good it makes me when I use it. — Leo Burnett

Advertising Quotes

When ignorant folks want to advertise their ignorance, you don't really have to do anything, you just let them talk. — Barack Obama

This hype word bothers me though It always sounds like an accusation, what does it mean, advertising, column inches in the press? Bands themselves are never really responsible for all of that. That is something that happens to you when you sell millions of records. — Holly Johnson

Youths are passed through schools that don’t teach, then forced to search for jobs that don’t exist and finally left stranded in the street to stare at the glamorous lives advertised around them. — Huey Newton

Great advertising quote Not all of us can do great things. But we can do small things with great love.
Not all of us can do great things. But we can do small things with great love.

Every maker of video games knows something that the makers of curriculum don't seem to understand. You'll never see a video game being advertised as being easy. Kids who do not like school will tell you it's not because it's too hard. It's because it's--boring — Seymour Papert

Unkind people need your kindness the most. They advertise their pain. - Rick Warren

Unkind people need your kindness the most. They advertise their pain. — Rick Warren

If you ask me what I came into this life to do, I will tell you: I came to live out loud. — Emile Zola

Great advertising quote Acknowledge all of your small victories. They will eventually add up to something great.
Acknowledge all of your small victories. They will eventually add up to something great.

I have always been among those who believed that the greatest freedom of speech was the greatest safety, because if a man is a fool, the best thing to do is to encourage him to advertise the fact by speaking. — Woodrow Wilson

People say that it was degrading for an Olympic champion to run against a horse, but what was I supposed to do? I had four gold medals, but you can't eat four gold medals. There was no television, no big advertising, no endorsements then. Not for a black man, anyway. — Jesse Owens

The Ladybug wears no disguises. She is just what she advertises. A speckled spectacle of spring, A fashion statement on the wing.... A miniature orange kite. A tiny dot-to-dot delight. — J. Patrick Lewis

What is the difference between unethical and ethical advertising? Unethical advertising uses falsehoods to deceive the public; ethical advertising uses truth to deceive the public. — Vilhjalmur Stefansson

Advertising And Marketing Quotes

Don’t sell products or services. Instead, publish helpful information your audience is passionate about so they actually pay attention and start to trust you. — Brian Clark

The only difference between a salesperson and a marketer is the first person is annoying, and the second one is amazing. — Russell Brunson

I take a dim view of offline marketing… and digital marketing is the backbone of success for corporations. — Vladimer Botsvadze

Great advertising quote You need a little bit of insanity to do great things.
You need a little bit of insanity to do great things.

Currently, e-commerce is the segment of our internet business which is growing the fastest and it will remain that way for the foreseeable future. — Koos Bekker

Aggregating all supply and allowing that supply to compete for audiences is how all platforms gain their power. — Jeff Booth

Content marketing is not about expensive and elaborate campaigns. It’s about getting the basics right. — Brian Clark

Great advertising quote Failure is a great teacher, and, if you are open to it, every mistake has a lesson to offer.
Failure is a great teacher, and, if you are open to it, every mistake has a lesson to offer.

Selling to people through social media is like going to a party, meeting somebody for the first time, and then saying, ‘Hey, do you want to buy this Tupperware?’ — Pat Flynn

If you want to understand how a lion hunts, don't go to the zoo. Go to the jungle. — Jim Stengel

It goes without saying, marketing teams should take a step back, rethink their marketing strategies, and become as regular as clockwork across social media platforms. — Vladimer Botsvadze

Marketing isn’t about shortcuts; it’s about the slow, steady, and consistent effort. — Rand Fishkin

When it comes to scaring the bourgeoisie into showing up at the polls, nothing works better than negative advertising. — Tucker Carlson

Nobody has ever built a brand by imitating somebody else's advertising. — David Ogilvy

Marketing a product with a low NPS is essentially saying to potential customers, ‘Hey, my product sucks, check it out.’ — Cliff Lerner

Great advertising quote To a great mind, nothing is little.
To a great mind, nothing is little.

Jazz is the most fun you can have with your clothes on. — Herb Pomeroy

An anti-something movement displays a purely negative attitude. It has no chance whatever to succeed. Its passionate diatribes virtually advertise the program they attack. People must fight for something that they want to achieve, not simply reject an evil, however bad it may be. — Ludwig von Mises

Nobody has ever, ever, in the history of politics received the kind of negative advertising that I have. Record, record. By the way mostly false, I wouldn't say 100 percent but about 90 percent. Mostly false, vicious, horrible. — Donald Trump

Great advertising quote Average people have great ideas. Legends have great execution.
Average people have great ideas. Legends have great execution.

Unfortunately, every American citizen takes the same position... that we don’t like negative advertisements. But they work! And, as you see, many a candidate has prevailed by tearing down the reputation of an opponent in a more advantageous position. — Jimmy Carter

The votes elected officials make should be based on the best interests of the American people, not the fear of retribution when shadowy groups spend millions of dollars on negative advertisements. — Bernie Sanders

The congresspersons who are co-sponsoring the bill are being beat up in their districts with negative advertising. We need to go to them and say we understand; we're here to help and on your side. — Charlie Norwood

Advertising is what you do when you can't go see somebody. That's all it is. — Fairfax M. Cone

Advertising Business Quotes

One of the basic troubles with radio and television news is that both instruments have grown up as an incompatible combination of show business, advertising and news. Each of the three is a rather bizarre and demanding profession. And when you get all three under one roof, the dust never settles. — Sayings

The Church says: the body is a sin. Science says: the body is a machine. Advertising says: The body is a business. The Body says: I am a fiesta. — Eduardo Galeano

Advertising tries to stimulate our sensuous desires, converting luxuries into necessities, but it only intensifies man's inner misery. The business world is bent on creating hungers which its wares never satisfy, and thus it adds to the frustrations and broken minds of our times. — Fulton J. Sheen

Great advertising quote Don't fear the failure... in great attempts it is glorious even to fail.
Don't fear the failure... in great attempts it is glorious even to fail.

You can fool all the people all the time if the advertising is right and the budget is big enough. — Joseph E. Levine

Content marketing is educating people enough to do business with you. — Brian Clark

It's nice that HBO is in business with the audience and not with the advertisers. There's a difference. — Aaron Sorkin

Great advertising quote No one has ever made himself great by showing how small someone else is.
No one has ever made himself great by showing how small someone else is.

Social media opens the floodgates to business owners to maximize their success. — Vladimer Botsvadze

Hollywood has its Oscars. Television has its Emmys. Broadway has its Tonys. And advertising has its Clios. And its Andys, Addys, Effies and Obies. And 117 other assorted awards. And those are just the big ones. — Joanne Lipman

Ultimately, the business that can spend the most to acquire a customer wins. — Russell Brunson

Advertising is a business of words, but advertising agencies are infested with men and women who cannot write. They cannot write advertisements, and they cannot write plans. They are helpless as deaf mutes on the stage of the Metropolitan Opera. — David Ogilvy

People Writing About Great Advertising

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Read quotes by David Ogilvy

David Ogilvy
quotes on copywriting, creativity and advertising

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Read quotes by Philip Kotler

Philip Kotler
quotes on marketing, customer satisfaction and sales

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Read quotes by Mark Twain

Mark Twain
quotes on life, travel and love

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Read quotes by Milton S. Hershey

Milton S. Hershey
quotes on education, love

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Read quotes by Stuart Chase

Stuart Chase
quotes on freedom, education and american dream

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Read quotes by Samuel Johnson

Samuel Johnson
quotes on writing, life and love

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More Great Advertising Quotes

Great marketing isn’t about having the largest audience; it’s about having the right audience. — Rand Fishkin

You must make the product interesting, not just make the ad different. — Rosser Reeves

When it comes to content and content marketing, you probably want to err on the side of making things super amazing, not MVP. — Rand Fishkin

Golf is the most fun you can have with out taking your clothes off. — Chi Chi Rodriguez

Sex is the most fun you can have without smiling. — Madonna Ciccone

Stopping advertising to save money is like stopping your watch to save time. — Henry Ford

It's always the guy who gets the diarrhea on the commercial at an inconvenient moment. As if you've ever been in a situation: 'You know, this would be a great time to get the runs, you think? I mean the sun's out, we're on the ferris wheel - what are we waiting for? — Richard Jeni

I do occasionally wonder, if you were to bring to life one of those young men who sacrificed themselves in what was advertised to them as the Great War, and the war to end all war, and show them that we're still engaged in armed conflict in the same area, I'm not sure that they would be pleased about what their sacrifices amounted to. — Russell Crowe

Starbucks is not an advertiser; people think we are a great marketing company, but in fact we spend very little money on marketing and more money on training our people than advertising. — Howard Schultz

Rules are what the artist breaks; the memorable never emerged from a formula. — William Bernbach

What do you want from me? Fine writing? Or do you want to see the sales curve stop moving down and start moving up? — Rosser Reeves

Increasingly, corporations will look to advertising agencies for direction. Without an understanding of brand creation, messaging, and strategy, today's designers are destined to become the haidressers of tomorrow's creative environments-great for styling but light on strategy. — Hartmut Esslinger

Advertising mourishes the consuming power of men. It sets up before a man the goal of a better home, better clothing, better food for himself and his family. It spurs individual exertion and greater production. — Winston Churchill

In the advertising business, a good idea can inspire a great commercial. But a good insight can fuel a thousand ideas, a thousand commercials. — Phil Dusenberry

Content is anything that adds value to the reader's life. — Avinash Kaushik

There is a great deal of advertising that is much better than the product. When that happens, all that the good advertising will do is put you out of business faster. — Jerry Della Femina

If you ever have the good fortune to create a great advertising campaign, you will soon see another agency steal it. This is irritating, but don't let it worry you; nobody has ever built a brand by imitating somebody else's advertising. — David Ogilvy

On the average, five times as many people read the headlines as read the body copy. — David Ogilvy

The Great Idea in advertising is far more than the sum of the recognition scores, the ratings and all the other superficial indicators of its success; it is in the realm of myth, to which measurements cannot apply. — Leo Bogart

Christ would be a national advertiser today, I am sure, as He was a great advertiser in His own day. He thought of His life as business. — Bruce Barton

That's great advertising when you can turn Chicago into a city you'd want to spend more than three hours in. — Jerry Della Femina

If I were starting life over again, I am inclined to think that I would go into the advertising business in preference to almost any other. The general raising of the standards of modern civilization among all groups of people during the past half ce — Franklin D. Roosevelt

Good advertising does not just circulate information. It penetrates the public mind with desires and belief. — William Bernbach

Advertising nourishes the consuming power of men. — Winston Churchill

Advertisements are of great use to the vulgar. First of all, as they are instruments of ambition. A man that is by no means big enough for the Gazette, may easily creep into the advertisements; by which means we often see an apothecary in the same paper of news with a plenipotentiary, or a running footman with an ambassador. — Joseph Addison

Advertising ministers to the spiritual side of trade. It is great power that has been entrusted to your keeping which charges you with the high responsibility of inspiring and ennobling the commercial world. It is all part of the greater work of the regeneration and redemption of mankind. — Calvin Coolidge

If you want quality service, you have to pay for it. You don't buy into waste. I have great misgivings about the amount of advertising that we see in the health care field, some by hospitals, a lot by drug companies. — David Obey

If you want to be a model, then you should probably become an actor. That's the only way to get hired to do the great advertising campaigns that are really interesting or the magazine covers, and it's hard to build a name for yourself as a model without those things. — Stephanie Seymour

Persuasion is not a science but an art — William Bernbach

Advertising is prima facie evidence that the man who pays believes that advertising is good. It has brought great results to others, it must be good for him. So he takes it like some secret tonic which others have endorsed. If the business thrives, the tonic gets the credit. Otherwise, the failure is due to fate. — Claude C. Hopkins

Rarely have I seen any really great advertising created without a certain amount of confusion, throw-aways, bent noses, irritation and downright cursedness. — Leo Burnett

If you want quality service, you have to pay for it. You don't buy into waste. I have great misgivings about the amount of advertising that we see in the health care field, some by hospitals, a lot by drug companies. — Dave Obey

Few of the great creators have bland personalities. They are cantankerous egotists, the kind of men who are unwelcome in the modern corporation. — David Ogilvy

Big ideas are so hard to recognize, so fragile, so easy to kill. don't forget that, all of you who don't have them. — John Elliott

I’ve spent some time working with a non-Italian designer, I’ve been helping him organize fashion shows, the advertising, also helping with the creative part. But the great part about this work is that I am no one! — Allegra Versace

The great art in writing advertisements is the finding out of a proper method to catch the reader's eye; without which, a good thing may pass over unobserved, or lost among commissions of bankrupt. — Joseph Addison

That's the power of great insights. Insights, not ideas. There's a difference. Ideas, valuable though they may be, are a dime a dozen in business. Insight is much rarer -- and therefore more precious. In the advertising business, a good idea can inspire a great commercial. But a good insight can fuel a thousand ideas, a thousand commercials. — Phil Dusenberry

Sooner or later we all discover that the important moments in life are not the advertised ones, not the birthdays, the graduations, the weddings, not the great goals achieved. The real milestones are less prepossessing. They come to the door of memory. — Susan B. Anthony

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