137 Good Advertising Quotes

Following is our list of good advertising quotations and slogans full of insightful wisdom and perspective about advertising.

Quick Jump To

Famous Good Advertising Quotes

The best advertising is done by satisfied customers. - Philip Kotler

The best advertising is done by satisfied customers. — Philip Kotler

Many a small thing has been made large by the right kind of advertising. — Mark Twain

A good advertisement is one which sells the product without drawing attention to itself. — David Ogilvy

Give them quality. That's the best kind of advertising. - Milton S. Hershey

Give them quality. That's the best kind of advertising. — Milton S. Hershey

Sanely applied advertising could remake the world. — Stuart Chase

Advertising is the ability to sense, interpret... to put the very heart throbs of a business into type, paper and ink. — Leo Burnett

Promise, large promise, is the soul of an advertisement. — Samuel Johnson

Advertisement is an absolute necessity of modern life, and if it can be made beautiful as well as obvious, so much the better for the makers of soap and the public who are likely to wash. — Aubrey Beardsley

Everyone can benefit from seeing smart marketing. — Lewis Howes

Advertising is legalized lying. — H. G. [Herbert George] Wells

Good marketing makes the company look smart. Great marketing makes the customer feel smart. — Ryan Deiss

The more informative your advertising, the more persuasive it will be. - David Ogilvy

The more informative your advertising, the more persuasive it will be. — David Ogilvy

Advertising in the final analysis should be news. If it is not news it is worthless. — Adolph Ochs

In good times, people want to advertise; in bad times, they have to. - Bruce Barton

In good times, people want to advertise; in bad times, they have to. — Bruce Barton

A good ad should be like a good sermon: It must not only comfort the afflicted, it also must afflict the comfortable. — Bernice Fitz-Gibbon

Short Good Advertising Quotes

  • Advertising is an environmental striptease for a world of abundance. — Marshall McLuhan
  • Good design is good business. — Thomas J. Watson
  • What you say in advertising is more important than how you say it. — David Ogilvy
  • Every ad is an investment in the long-term image of a brand. — David Ogilvy
  • The advertisements are the most truthful part of a newspaper. — Thomas Jefferson
  • We have always said that advertising is just the icing on the cake. It is not the cake. — Meg Whitman
  • In advertising, not to be different is virtual suicide. — William Bernbach

Good Advertising Image Quotes

Note to self... Sex with blow-up doll is not as good as advertised. - Norm MacDonald quote

Note to self... Sex with blow-up doll is not as good as advertised. — Norm MacDonald

Good advertising quote The world will not be destroyed by those who do evil, but by those who watch them without doing anyt
The world will not be destroyed by those who do evil, but by those who watch them without doing anything.

Great Advertising Quotes

You can do a good ad without good typography, but you can't do a great ad without good typography. — Herb Lubalin

Kodak sells film, but they don't advertise film; they advertise memories. - Theodore Levitt

Kodak sells film, but they don't advertise film; they advertise memories. — Theodore Levitt

Great marketing isn’t about having the largest audience; it’s about having the right audience. — Rand Fishkin

Good advertising quote Persist to overcome. He that can't endure the bad, will not live to see the good.
Persist to overcome. He that can't endure the bad, will not live to see the good.

If you want to understand how a lion hunts, don't go to the zoo. Go to the jungle. — Jim Stengel

You must make the product interesting, not just make the ad different. — Rosser Reeves

When it comes to content and content marketing, you probably want to err on the side of making things super amazing, not MVP. — Rand Fishkin

Good advertising quote Just do what works for you, because there will always be someone who thinks differently.
Just do what works for you, because there will always be someone who thinks differently.

Golf is the most fun you can have with out taking your clothes off. — Chi Chi Rodriguez

Sex is the most fun you can have without smiling. — Madonna Ciccone

Stopping advertising to save money is like stopping your watch to save time. — Henry Ford

It's always the guy who gets the diarrhea on the commercial at an inconvenient moment. As if you've ever been in a situation: 'You know, this would be a great time to get the runs, you think? I mean the sun's out, we're on the ferris wheel - what are we waiting for? — Richard Jeni

Advertising Quotes

When ignorant folks want to advertise their ignorance, you don't really have to do anything, you just let them talk. — Barack Obama

This hype word bothers me though It always sounds like an accusation, what does it mean, advertising, column inches in the press? Bands themselves are never really responsible for all of that. That is something that happens to you when you sell millions of records. — Holly Johnson

Youths are passed through schools that don’t teach, then forced to search for jobs that don’t exist and finally left stranded in the street to stare at the glamorous lives advertised around them. — Huey Newton

Good advertising quote Never regret a day in your life: good days give happiness, bad days give experience, worst days give
Never regret a day in your life: good days give happiness, bad days give experience, worst days give lessons, and best days give memories.

Every maker of video games knows something that the makers of curriculum don't seem to understand. You'll never see a video game being advertised as being easy. Kids who do not like school will tell you it's not because it's too hard. It's because it's--boring — Seymour Papert

Unkind people need your kindness the most. They advertise their pain. - Rick Warren

Unkind people need your kindness the most. They advertise their pain. — Rick Warren

Legalize it, and I will advertise it. - Peter Tosh

Legalize it, and I will advertise it. — Peter Tosh

Good advertising quote Whatever is good for you soul, do that.
Whatever is good for you soul, do that.

If you ask me what I came into this life to do, I will tell you: I came to live out loud. — Emile Zola

I have always been among those who believed that the greatest freedom of speech was the greatest safety, because if a man is a fool, the best thing to do is to encourage him to advertise the fact by speaking. — Woodrow Wilson

People say that it was degrading for an Olympic champion to run against a horse, but what was I supposed to do? I had four gold medals, but you can't eat four gold medals. There was no television, no big advertising, no endorsements then. Not for a black man, anyway. — Jesse Owens

Advertising is the art of convincing people to spend money they don't have for something they don't need. — Will Rogers

Advertising And Marketing Quotes

Don’t sell products or services. Instead, publish helpful information your audience is passionate about so they actually pay attention and start to trust you. — Brian Clark

The only difference between a salesperson and a marketer is the first person is annoying, and the second one is amazing. — Russell Brunson

I take a dim view of offline marketing… and digital marketing is the backbone of success for corporations. — Vladimer Botsvadze

Good advertising quote Try no to resist the changes that come in your way. Instead, let life live through you. And do not w
Try no to resist the changes that come in your way. Instead, let life live through you. And do not worry that your life is turning upside down. How do you know that the side you are used to is better than the one to come? How Rumi Can Change Your Life?

Currently, e-commerce is the segment of our internet business which is growing the fastest and it will remain that way for the foreseeable future. — Koos Bekker

Aggregating all supply and allowing that supply to compete for audiences is how all platforms gain their power. — Jeff Booth

Content marketing is not about expensive and elaborate campaigns. It’s about getting the basics right. — Brian Clark

Good advertising quote Animals are such agreeable friends - they ask no questions, they pass no criticisms.
Animals are such agreeable friends - they ask no questions, they pass no criticisms.

Selling to people through social media is like going to a party, meeting somebody for the first time, and then saying, ‘Hey, do you want to buy this Tupperware?’ — Pat Flynn

It goes without saying, marketing teams should take a step back, rethink their marketing strategies, and become as regular as clockwork across social media platforms. — Vladimer Botsvadze

Marketing isn’t about shortcuts; it’s about the slow, steady, and consistent effort. — Rand Fishkin

A winning marketing strategy requires a balance of practicality and storytelling. — Vladimer Botsvadze

Advertising Business Quotes

One of the basic troubles with radio and television news is that both instruments have grown up as an incompatible combination of show business, advertising and news. Each of the three is a rather bizarre and demanding profession. And when you get all three under one roof, the dust never settles. — Sayings

The Church says: the body is a sin. Science says: the body is a machine. Advertising says: The body is a business. The Body says: I am a fiesta. — Eduardo Galeano

Advertising tries to stimulate our sensuous desires, converting luxuries into necessities, but it only intensifies man's inner misery. The business world is bent on creating hungers which its wares never satisfy, and thus it adds to the frustrations and broken minds of our times. — Fulton J. Sheen

Good advertising quote There is a battle of two wolves inside us all. One is evil. It is anger, jealousy, greed, resentment
There is a battle of two wolves inside us all. One is evil. It is anger, jealousy, greed, resentment, lies, inferiority and ego. The other is good. It is joy, peace, love, hope, humility, kindness, empathy and truth. The wolf that wins? The one you feed.

You can fool all the people all the time if the advertising is right and the budget is big enough. — Joseph E. Levine

Content marketing is educating people enough to do business with you. — Brian Clark

It's nice that HBO is in business with the audience and not with the advertisers. There's a difference. — Aaron Sorkin

Good advertising quote You have to fight through the bad days in order to earn the best days.
You have to fight through the bad days in order to earn the best days.

Social media opens the floodgates to business owners to maximize their success. — Vladimer Botsvadze

Hollywood has its Oscars. Television has its Emmys. Broadway has its Tonys. And advertising has its Clios. And its Andys, Addys, Effies and Obies. And 117 other assorted awards. And those are just the big ones. — Joanne Lipman

Ultimately, the business that can spend the most to acquire a customer wins. — Russell Brunson

Advertising is a business of words, but advertising agencies are infested with men and women who cannot write. They cannot write advertisements, and they cannot write plans. They are helpless as deaf mutes on the stage of the Metropolitan Opera. — David Ogilvy

When it comes to scaring the bourgeoisie into showing up at the polls, nothing works better than negative advertising. — Tucker Carlson

Nobody has ever built a brand by imitating somebody else's advertising. — David Ogilvy

Marketing a product with a low NPS is essentially saying to potential customers, ‘Hey, my product sucks, check it out.’ — Cliff Lerner

Good advertising quote No man chooses evil because it is evil; he only mistakes it for happiness, the good he seeks.
No man chooses evil because it is evil; he only mistakes it for happiness, the good he seeks.

Jazz is the most fun you can have with your clothes on. — Herb Pomeroy

An anti-something movement displays a purely negative attitude. It has no chance whatever to succeed. Its passionate diatribes virtually advertise the program they attack. People must fight for something that they want to achieve, not simply reject an evil, however bad it may be. — Ludwig von Mises

Nobody has ever, ever, in the history of politics received the kind of negative advertising that I have. Record, record. By the way mostly false, I wouldn't say 100 percent but about 90 percent. Mostly false, vicious, horrible. — Donald Trump

Good advertising quote Friendship picks you up when the world lets you down.
Friendship picks you up when the world lets you down.

Unfortunately, every American citizen takes the same position... that we don’t like negative advertisements. But they work! And, as you see, many a candidate has prevailed by tearing down the reputation of an opponent in a more advantageous position. — Jimmy Carter

The votes elected officials make should be based on the best interests of the American people, not the fear of retribution when shadowy groups spend millions of dollars on negative advertisements. — Bernie Sanders

The congresspersons who are co-sponsoring the bill are being beat up in their districts with negative advertising. We need to go to them and say we understand; we're here to help and on your side. — Charlie Norwood

Advertising is what you do when you can't go see somebody. That's all it is. — Fairfax M. Cone

Advertising Industry Quotes

Ice cubes sell more alcohol for the distilling industry than sexy models in cheesecake poses. — Wilson Bryan Key

I did not feel 'evil' when I wrote advertisements for Puerto Rico. They helped attract industry and tourists to a country which had been living on the edge of starvation for 400 years. — David Ogilvy

I think the central metaphor of the movie is this notion of what the advertising industry does. In order to make someone want to buy something, they first have to make them feel bad about who they are in order to sell them that thing which will make them whole again, and happy again. — Jennifer Beals

[M]anufacturing, science and engineering are ... incredibly creative. I'd venture to say more so than creative advertising agencies and things that are known as the creative industries. — James Dyson

I've always had an interest in the fashion industry. Fashion advertising and lifestyle branding has always been intriguing and provocative to me. It's not just clothing or style that I had interest in, it was more the marketing side of things that I had intrigue in. — Ashley Purdy

The whole entire existence of the pharmaceutical industry is based on presentation of false science, and advertising this false science and drumming it into the minds of gullible people who have no curiosity to find out why that is so. — Fereydoon Batmanghelidj

Be comfortable with who you are', reads the headline on the Hush Puppies poster. Are they mad? If people were comfortable with who they were, they'd never buy any products except the ones they needed, and then where would the advertising industry be? — Marc Edwards

There are unlimited opportunities for display advertising. In fact, we're in the process of massive change in the display industry - how it's bought, how it's sold, and how it's targeted. — Susan Wojcicki

Advertising is a conscienceless industry, populated by cowards and idiots, that warps and drains everyone. It eggs on the worst in all of us. If I could eliminate either advertising or nuclear weapons, I would choose advertising. — George Meyer

The same people who tell us that smoking doesn't cause cancer are now telling us that advertising cigarettes doesn't cause smoking. — Ellen Goodman

Advertising Agency Quotes

Chess is as elaborate a waste of human intelligence as you can find outside an advertising agency. — Raymond Chandler

After graduating from high school, I worked at an advertising agency as a designer. — Akira Toriyama

I came literally to the table with a wealth of knowledge by simply understanding how food should taste. — Rocco DiSpirito

School is the advertising agency which makes you believe that you need the society as it is. — Ivan Illich

I had a model for revenue that larger agencies couldn’t have replicated without scaling down immensely. — Paul Jarvis

Emotion. Passion. Ideas. Simplicity. These are the big things that big business needs from its creative agencies. No one else is going to provide these essential elements for business. — Kevin Roberts

Insomnia is an all-night travel agency with posters advertising faraway places. — Charles Simic

No one's family is normal. Normalcy is a lie invented by advertising agencies to make the rest of us feel inferior. — Claire LaZebnik

An advertising agency is 85 percent confusion and 15 percent commission. — Fred A. Allen

To advertisers: "Do not compete with your agency in the creative area. Why keep a dog and bark yourself?" — David Ogilvy

People Writing About Good Advertising

Name Quotes Likes
Read quotes by David Ogilvy

David Ogilvy
quotes on copywriting, creativity and advertising

214 1367
Read quotes by Philip Kotler

Philip Kotler
quotes on marketing, customer satisfaction and sales

75 3044
Read quotes by Mark Twain

Mark Twain
quotes on life, travel and love

2433 47813
Read quotes by Milton S. Hershey

Milton S. Hershey
quotes on education, love

11 2247
Read quotes by Stuart Chase

Stuart Chase
quotes on freedom, education and american dream

13 107
Read quotes by Leo Burnett

Leo Burnett
quotes on leadership, life and education

54 612

More Good Advertising Quotes

For after all, a poster does more than simply supply information on the goods it advertises; it also reveals a society’s state of mind — Armin Hofmann

Quality goods advertise themselves. — Russian Proverbs

You don't get to advertise all the good that your religion does without first scrupulously subtracting all the harm it does and considering seriously the question of whether some other religion, or no religion at all, does better. — Daniel Dennett

Sure I eat what I advertise. Sure I eat Wheaties for breakfast. A good bowl of Wheaties with bourbon can't be beat. — Dizzy Dean

Marketing is about telling good stories. Social media marketing is about getting your customers to tell them for you. — Ryan Deiss

Good perfume is known by its own scent rather than by the perfumer's advertisement. — Afghan Proverbs

You don’t have to spend a jillion dollars on advertising to get your word out. What matters is that customers have a good experience with your product at every single point of contact. — David Neeleman

Every really good creative person in advertising has always had two noticeable characteristics. First, there was no subject he could not easily get interested in...Second, he was an extensive browser in all sorts of fields of information. For it is with the advertising man as with the cow: no browsing, no milk. — James Webb Young

Don’t tell me how good you make it; tell me how good it makes me when I use it. — Leo Burnett

Applied good taste is a mark of good citizenship. Ugliness is a from of anarchy.. ugly cities, ugly advertising, ugly lives produce bad citizens. — Lester Beall

I have learned that it is far easier to write a speech about good advertising than it is to write a good ad. — Leo Burnett

I know how good I am at passing out leaflets, and the answer is mediocre. — Sam Bankman-Fried

A good basic selling idea, involvement and relevancy, of course, are as important as ever, but in the advertising din of today, unless you make yourself noticed and believed, you ain't got nothin'. — Leo Burnett

Advertising is a valuable economic factor because it is the cheapest way of selling goods, particularly if the goods are worthless. — Sinclair Lewis

Good advertising should give the reader essential facts about the product or company advertised and should do so engagingly without trickery or hogwash. — Leo Burnett

Let's gear our advertising to sell goods, but let's recognize also that advertising has a broad social responsibility. — Leo Burnett

I have learned that trying to guess what the boss or the client wants is the most debilitating of all influences in the creation of good advertising. — Leo Burnett

Advertising serves not so much to advertise products as to promote consumption as a way of life. It 'educates' the masses into an unappeasable appetite not only for goods but for new experiences and personal fulfillment. — Christopher Lasch

In the advertising business, a good idea can inspire a great commercial. But a good insight can fuel a thousand ideas, a thousand commercials. — Phil Dusenberry

I have noticed that agencies which are full of fun and ferment seem to create the best advertising. If you are not happy in advertising, for goodness sake find a job in which you would be happy. For as far as I know, we pass this way only once — David Ogilvy

Repeat your winners. If you are lucky enough to write a good advertisement, repeat it until it stops selling. Scores of good advertisements have been discarded before they lost their potency. — David Ogilvy

There is a great deal of advertising that is much better than the product. When that happens, all that the good advertising will do is put you out of business faster. — Jerry Della Femina

If you ever have the good fortune to create a great advertising campaign, you will soon see another agency steal it. This is irritating, but don't let it worry you; nobody has ever built a brand by imitating somebody else's advertising. — David Ogilvy

If everything on television is, without exception, part of a low-calorie (or even no-calorie) diet, then what good is it complaining about the adverts? By their worthlessness, they at least help to make the programmes around them seem of a higher level. — Jean Baudrillard

Poetry is a street fighter. It has sharp elbows. It can look after itself. Poetry can't be used for manipulation; it's why you never see good poetry in advertising. — David Whyte

There are always protests, whether you do something good or bad. Even if you do something beneficial, people say you do it because it's advertising. — Giorgio Armani

Good advertising does not just circulate information. It penetrates the public mind with desires and belief. — Leo Burnett

Advertising as the printed form of selling would seem... ultimately to be justified in so far as it serves as a means of increasing legitimate human wants, as an agency of fair and economic competition in the distribution of goods, and as a stimulant to social progress. — Daniel Starch

Certainly, it seems true enough that there's a good deal of irony in the world... I mean, if you live in a world full of politicians and advertising, there's obviously a lot of deception. — Kenneth Koch

A store's best advertisement is the service its goods render, for upon such service rest the future, the good-will, of an organization. — James Cash Penney

Advertising. I'd definitely like to try that. In fact, it was a genuine second choice career-wise. I'd be good at selling stuff - I've got the gift of the gab. — Tony Blackburn

There is critical mass with high-speed Internet connections, so video is a good user experience. And that means there can be critical mass for advertisers. — Jim C. Walton

Good advertising does not just circulate information. It penetrates the public mind with desires and belief. — William Bernbach

Making the logo twice the size is often a good thing to do, because most advertisements are deficient in brand identification. Showing the clients' faces is also a better stratagem than it may sound, because the public is more interested in personalities than in corporations. Some clients can be projected as human symbols of their own products. — David Ogilvy

Advertising is prima facie evidence that the man who pays believes that advertising is good. It has brought great results to others, it must be good for him. So he takes it like some secret tonic which others have endorsed. If the business thrives, the tonic gets the credit. Otherwise, the failure is due to fate. — Claude C. Hopkins

Most agencies run scared, most of the time. . . .Frightened people are powerless to produce good advertising. . . . If I were aclient, I would do everything in my power to emancipate my agencies from fear, even to the extent of giving them long-term contracts. — David Ogilvy

Online advertising may not be much more successful than an old double-barrel, but - like a good spray of buckshot - it makes up for its lack of accuracy with sheer volume. There are 10 unique ads listed with every Gmail message in your queue, each tied to the message content. And a paying sponsor. — Douglas Rushkoff

The great art in writing advertisements is the finding out of a proper method to catch the reader's eye; without which, a good thing may pass over unobserved, or lost among commissions of bankrupt. — Joseph Addison

That's the power of great insights. Insights, not ideas. There's a difference. Ideas, valuable though they may be, are a dime a dozen in business. Insight is much rarer -- and therefore more precious. In the advertising business, a good idea can inspire a great commercial. But a good insight can fuel a thousand ideas, a thousand commercials. — Phil Dusenberry

In Conclusion

Which quotation resonated with you best? Did you enjoy our collection of good advertising quotes? Or may be you have a slogan about good advertising to suggest. Let us know using our contact form.

Citation

Feel free to cite and use any of the quotes in this collection of good advertising quotations. For popular citation styles(APA, Chicago, MLA), please use this citation page.

Embed HTML Link

Copy and paste this HTML code in your webpage