140 Great Customer Service Quotes

Following is our list of great customer service quotations and slogans full of insightful wisdom and perspective about customer service.

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Famous Great Customer Service Quotes

Good service leads to multiple sales. If you take good care of your customers, they will open doors you could never open by yourself. — Jim Rohn

The goal as a company is to have customer service that is not just the best, but legendary. — Sam Walton

Every customer interaction is a marketing opportunity. If you go above and beyond on the customer service side, people are much more likely to recommend you. — Stewart Butterfield

A satisfied customer is the best business strategy of all. - Michael Leboeuf

A satisfied customer is the best business strategy of all. — Michael Leboeuf

The key is to set realistic customer expectations, and then not to just meet them, but to exceed them - preferably in unexpected and helpful ways. — Richard Branson

We see our customers as invited guests to a party, and we are the hosts. It's our job every day to make every important aspect of the customer experience a little bit better. — Jeff Bezos

After-sales service is more important than assistance before sales. It is through such service that one gets permanent customers. — Konosuke Matsushita

Customer service shouldn't just be A department, it should be the entire company. — Tony Hsieh

The best advertising is done by satisfied customers. - Philip Kotler

The best advertising is done by satisfied customers. — Philip Kotler

The only thing that counts is a satisfied customer. — Jan Carlzon

Better service for the customer is for the good of the public, and this is the true purpose of enterprise. — Konosuke Matsushita

Look after the customer and the business will take care of itself — Ray Kroc

When you're taking care of the customer, you can never do too much. And there is no wrong way... if it comes from the heart. — Debbi Fields

It’s important to treat your customers like guests and give them a great experience every time they come to your restaurant. — Glen Bell

Every business is a service business. Does your service put a smile on the customer's face? — Philip Kotler

Short Great Customer Service Quotes

  • The well-satisfied customer will bring the repeat sale that counts. — James Cash Penney
  • Customers don't expect you to be perfect. They do expect you to fix things when they go wrong. — Don Porter
  • Being on par in terms of price and quality only gets you into the game. Service wins the game. — Tony Alessandra
  • You treat people with respect, they tend to return the favor to the company. — Larry Page
  • The successful salesperson cares first for the customer, second for the products. — Philip Kotler
  • Customer satisfaction is worthless. Customer loyalty is priceless. — Jeffrey Gitomer
  • Good marketing makes the company look smart. Great marketing makes the customer feel smart. — Ryan Deiss
  • Revolve your world around the customer and more customers will revolve around you. — Heather Williams
  • The way you treat your employees is the way they will treat your customers — Richard Branson
  • Read all your customer emails, because there’s a pot of gold in them if you look closely enough. — Cliff Lerner

Great Customer Service Image Quotes

Great customer service quote Silence is a source of great strength.
Silence is a source of great strength.

Good Customer Service Quotes

Good leaders must first become good servants. - Robert K. Greenleaf

Good leaders must first become good servants. — Robert K. Greenleaf

To your enemy, forgiveness. To an opponent, tolerance. To a friend, heart. To a customer, service. To all, charity. To every child, a good example. To you, respect. — Oren Arnold

If you make a sale, you can make a living. If you make an investment of time and good service in a customer, you can make a fortune. — Jim Rohn

Great customer service quote Make today so awesome, yesterday gets jealous.
Make today so awesome, yesterday gets jealous.

You don't earn loyalty in a day. You earn loyalty day-by-day. — Jeffrey Gitomer

There is a spiritual aspect to our lives - when we give, we receive-when a business does something good for somebody, that somebody feels good about them! — Ben Cohen

Don't make promises unless you will keep them. Not planning to keep them. Will keep them. Reliability is one of the keys to any good relationship, and good customer service is no exception. — Susan Ward

Great customer service quote Great minds discuss ideas.Average minds discuss events.Small minds discuss people.
Great minds discuss ideas.Average minds discuss events.Small minds discuss people.

Make your product easier to buy than your competition, or you will find your customers buying from them, not you. — Mark Cuban

You never get a second chance to make a first impression. — Will Rogers

There is only one boss. The customer. — Sam Walton

Does the customer invent new product or service? The customer generates nothing. No customer asked for electric lights. There was gas and gas mantles, which gave good light. — W. Edwards Deming

Customer Service Quotes

If I am selling to you, I speak your language. If I am buying, dann müssen sie Deutsch sprechen. — Willy Brandt

Quality in a service or product is not what you put into it. It is what the client or customer gets out of it. — Peter Drucker

In our way of working, we attach a great deal of importance to humility and honesty; With respect for human values, we promise to serve our customers with integrity. — Azim Premji

Great customer service quote Not all of us can do great things. But we can do small things with great love.
Not all of us can do great things. But we can do small things with great love.

The nature of any human being, certainly anyone on Wall Street, is 'the better deal you give the customer, the worse deal it is for you'. — Bernard Madoff

Get closer than ever to your customers. So close that you tell them what they need well before they realize it themselves — Steve Jobs

If you're not serving the customer, your job is to be serving someone who is. - Jan Carlzon

If you're not serving the customer, your job is to be serving someone who is. — Jan Carlzon

Great customer service quote Acknowledge all of your small victories. They will eventually add up to something great.
Acknowledge all of your small victories. They will eventually add up to something great.

Worry about being better; bigger will take care of itself — Gary Comer

Business is not just doing deals; business is having great products, doing great engineering, and providing tremendous service to customers. Finally, business is a cobweb of human relationships. — H. Ross Perot

In this age, the mere example of non-conformity, the mere refusal to bend the knee to custom, is itself a service. Precisely because the tyranny of opinion is such as to make eccentricity a reproach, it is desirable, in order to break through that tyranny, that people should be eccentric. — John Stuart Mill

You cannot improve one thing by 1000% but you can improve 1000 little things by 1%. — Jan Carlzon

Great Service Quotes

Great occasions for serving God come seldom, but little ones surround us daily. — Saint Francis de Sales

An honest public servant can't become rich in politics. He can only attain greatness and satisfaction by service. — Harry S. Truman

This country will not be a good place for any of us to live in unless we make it a good place for all of us to live in. — Theodore Roosevelt

Great customer service quote You need a little bit of insanity to do great things.
You need a little bit of insanity to do great things.

Not everybody can be famous but everybody can be great, because greatness is determined by service. — Martin Luther King, Jr.

We are too busy to pray, and so we are too busy to have power. We have a great deal of activity, but we accomplish little; many services but few conversions; much machinery but few results. — R. A. Torrey

I believe that a great number of people are going to die and go to hell because they’re counting on their religiosity in the church instead of their relationship with Jesus to get them to heaven. They give lip service to repentance and faith, but they’ve never been born again. — Adrian Rogers

Great customer service quote Failure is a great teacher, and, if you are open to it, every mistake has a lesson to offer.
Failure is a great teacher, and, if you are open to it, every mistake has a lesson to offer.

Prayer is the greatest power God has put into our hands for service - praying is harder than doing, at least I find it so, but the dynamic lies that way to advance the Kingdom. — Mary Slessor

I've come to believe that each of us has a personal calling that's as unique as a fingerprint - and that the best way to succeed is to discover what you love and then find a way to offer it to others in the form of service, working hard, and also allowing the energy of the universe to lead you. — Oprah Winfrey

He who Serves his fellows is, of all his fellows, greatest - E. Urner Goodman

He who Serves his fellows is, of all his fellows, greatest — E. Urner Goodman

The cat does not offer services. The cat offers itself. — William S. Burroughs

Inspiring Customer Service Quotes

You‘ve got to start with the customer experience and work back toward the technology - not the other way around. — Steve Jobs

The most important adage and the only adage is, the customer comes first, whatever the business, the customer comes first. — Kerry Stokes

We are superior to the competition because we hire employees who work in an environment of belonging and purpose. We foster a climate where the employee can deliver what the customer wants. You cannot deliver what the customer wants by controlling the employee. — Horst Schulze

Great customer service quote To a great mind, nothing is little.
To a great mind, nothing is little.

Unless you have 100% customer satisfaction, you must improve. — Horst Schulze

Do what you do so well that they will want to see it again and bring their friends. — Walt Disney

One of the greatest gifts you can give to anyone is the gift of attention — Jim Rohn

Great customer service quote Average people have great ideas. Legends have great execution.
Average people have great ideas. Legends have great execution.

If you make customers unhappy in the physical world, they might each tell 6 friends. If you make customers unhappy on the Internet, they can each tell 6,000 friends. — Jeff Bezos

Every day were saying, 'How can we keep this customer happy?' How can we get ahead in innovation by doing this, because if we don't, somebody else will. — Bill Gates

If we can keep our competitors focused on us while we stay focused on the customer, ultimately we'll turn out all right. — Jeff Bezos

A little experience often upsets a lot of theory. — S. Parkes Cadman

Good Customer Quotes

What is good for our customers is also in the long run good for us. - Ingvar Kamprad

What is good for our customers is also in the long run good for us. — Ingvar Kamprad

Marketing is about telling good stories. Social media marketing is about getting your customers to tell them for you. — Ryan Deiss

It doesn't do much good to have a quality image, whether it's with the facility or whether it's with the merchandise, if you don't have real quality people taking care of your customers. — James Sinegal

Great customer service quote Don't fear the failure... in great attempts it is glorious even to fail.
Don't fear the failure... in great attempts it is glorious even to fail.

You don’t have to spend a jillion dollars on advertising to get your word out. What matters is that customers have a good experience with your product at every single point of contact. — David Neeleman

Customers want good value, but they care more than ever how food and clothing products are made. — Stuart Rose

Selling eternal life is an unbeatable business, with no customers ever asking for their money back after the goods are not delivered. — Victor J. Stenger

Great customer service quote No one has ever made himself great by showing how small someone else is.
No one has ever made himself great by showing how small someone else is.

There are two ways to extend a business. Take inventory of what you're good at and extend out from your skills. Or determine what your customers need and work backward, even if it requires learning new skills. Kindle is an example of working backward. — Jeff Bezos

Your customers are only satisfied because their expectations are so low and because no one else is doing better. Just having satisfied customers isn't good enough anymore. If you really want a booming business, you have to create Raving Fans. — Ken Blanchard

Loyalty is earned with friendliness, responsiveness, ease of doing business, fair value, and the good feeling customers get when they call you, visit you, or interact with you. — Jeffrey Gitomer

Core competence, as it is used by many managers, is a dangerously inward-looking notion. Competitiveness is far more about doing what customers value than doing what you think you're good at. — Clayton Christensen

Customer Support Quotes

No written law has ever been more binding than unwritten custom supported by popular opinion. — Carrie Chapman Catt

Know what your customers want most and what your company does best. Focus on where those two meet. — Kevin Stirtz

Each Wal-Mart store should reflect the values of its customers and support the vision they hold for their community. — Sam Walton

A customer is the most important visitor on our premises, he is not dependent on us. We are dependent on him. — Mahatma Gandhi

In the world of Internet Customer Service, it's important to remember your competitor is only one mouse click away. — Douglas A. Warner III

Every contact we have with a customer influences whether or not they'll come back. We have to be great every time or we'll lose them. — Kevin Stirtz

Loyal customers, they don't just come back, they don't simply recommend you, they insist that their friends do business with you. — Chip R. Bell

Treat customer support as a product. — Keith Rabois

Habits and customs are a convenience devised for the support of timid natures who dare not allow their souls free play. — Virginia Woolf

Analytical software enables you to shift human resources from rote data collection to value-added customer service and support where the human touch makes a profound difference. — Bill Gates

Excellent Service Quotes

Have fun, because that's what life is all about. - Ryan Lochte

Have fun, because that's what life is all about. — Ryan Lochte

Excellence is an art won by training and habituation. — Aristotle

No solution [to the problem of poverty] is so effective as providing income to the poor. Whether in the form of food, housing, health services, education or money, income is an excellent antidote for deprivation. No truth has spawned so much ingenious evasion. — John Kenneth Galbraith

The mail service has been excellent out here, and in my opinion this is all that the Air Force has accomplished during the war. — Chesty Puller

The Clintons represent the highest level of corruption, but no one has the courage to mention it. Instead they talk about Rudy Giuliani. Over a lifetime of excellent service, there's never been a hint of corruption in his behavior but everybody investigates him. — Jackie Mason

A good company delivers excellent products and services, and a great company does all that and strives to make the world a better place. — Bill Ford

Every great business is built on friendship. — James Cash Penney

The theory of the lung as a gland has justified its existence and done excellent service in bringing forward facts, which shall survive any theoretical construction that has been or may hereafter be put upon them. — August Krogh

If you don't genuinely like your customers, chances are they won't buy. — Thomas Watson

Focus very clearly on a few small things. The purpose of a business is to give someone something that they want. Have a product or service that's really excellent. [...] What can you offer that no one else can offer and will satisfy them at a higher level than what anyone else can? — Brian Tracy

People Writing About Great Customer Service

Name Quotes Likes
Read quotes by Philip Kotler

Philip Kotler
quotes on marketing, customer satisfaction and sales

75 3044
Read quotes by Richard Branson

Richard Branson
quotes on leadership, business and employees

786 3641
Read quotes by Konosuke Matsushita

Konosuke Matsushita
quotes on love, education and life

20 698
Read quotes by Jim Rohn

Jim Rohn
quotes on success, change and health

802 20336
Read quotes by Sam Walton

Sam Walton
quotes on employees, leadership and teamwork

101 2144
Read quotes by Stewart Butterfield

Stewart Butterfield

9 56

More Great Customer Service Quotes

The exposure from 'Iron Chef' has been helpful, but at the end of the day your product and your service determine whether you get customers or not. If people decide to eat out less during a recession, the first restaurants that they will cut out are the ones that don't do a great job. — Michael Symon

The great thing is the start -- to see an opportunity for service, and to start doing it, even though in the beginning you serve but a single customer -- and him for nothing. — Robert Collier

McDonald's is a people business, and that smile on that counter girl's face when she takes your order is a vital part of our image. — Ray Kroc

Big Government is erecting a panopticon state - one that sees everything, and regulates everything. It’s great “customer service,” except that you can never get out of the store. — Mark Steyn

Everything starts with the customer. — Lou Gerstner

The true measure of a man is how he behaves when death is close. — Alma Katsu

Customer service is the new marketing. — Derek Sivers

The complaining customer represents a huge opportunity for more business. — Zig Ziglar

Profit in business comes from repeat customers — W. Edwards Deming

The best time to do great customer service is when a customer is upset. — Seth

Nordstrom believes that great service begins with showing courtesy to everyone-customers, employees, and vendors. — Robert Spector

The longer you wait, the harder it is to provide outstanding customer service. — Bill Davidow

No one can make you serve customers well. That's because great service is a choice. — Ken Blanchard

In the old world, you devoted 30% of your time to building a great service and 70% of your time to shouting about it. In the new world, that inverts — Jeff Bezos

Make the customer the hero of your brand's story. — Simon Mainwaring

It's much harder to provide a great customer service than I would have ever realised. It's much more art than science in some of these other areas and not just about the facts but about how you are conveying them. — David Yu

Getting service right is more than just a nice to do; it's a must do. American consumers are willing to spend more with companies that provide outstanding service - ultimately, great service can drive sales and customer loyalty. — Jim Bush

Good customers want good quality service. Great customers want it even more. — Ron Kaufman

Take your job seriously, BUT don't take their complaints personally. If you take it personally you'll get upset and lose your edge. If you take it too personally, you'll lose your edge and your job. If you take it seriously -- it's you with them. If you take it personally, it's you against them. What steps can you take to ensure keeping your cool? — Jeffrey Gitomer

It is not enough to give the customer excellent service. You must subtly make him aware of the great service he is getting. — Unknown

Our belief is that if you get the culture right, most of the other stuff, like great customer service, or building a great long-term brand or empowering passionate employees and customers, will happen on its own. — Tony Hsieh

Developing great employees attracts great customers. — Ron Kaufman

If it is your assignment to write copy for a product or service that you really don’t have a feel for, then you have a great deal of studying to do to make sure you understand who your customer is and what motivates him or her. — Joseph Sugarman

Providing great customer service is the most natural activity in the world. It’s fun to help others because it feels good. — Kevin Stirtz

Most customer service people are great. It's that one customer service person from hell that drives me crazy! — Jon Jones

In Conclusion

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